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Channel: Discoverability – Digital Book World
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Goodreads CEO Otis Chandler on the Future of Discoverability and Social Reading

There are more books available now to more people at a lower cost than any time in history, which only makes the following question harder to answer: What should you read next? A raft of book-focused...

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The Goodreads To-Read List: A Metric For the Endless Launch Window

Anyone who has worked with the publicity departments of the larger publishers know that the brunt of promotion for most new books falls within a relatively short, 4-to-6 week period immediately prior...

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Moving at the Speed of Social Media: Obama Digital Director Teddy Goff on...

During his keynote address at last week’s Digital Book World 2013 Conference & Expo in New York, Teddy Goff, Digital Director for Obama for America, shared his own experiences successfully creating...

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The Barnes & Noble Elephant in the Room at DBW 2013

Digital Book World 2013 was, as always, brimming with possibility, cautious optimism, and the energy of an industry in full-sail transformation. Within that optimism though, was some troubling data...

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The Way Publishers Create Marketing Copy is Stranger Than Fiction

Truth is sometimes stranger than fiction, even in the world of publishing. For example, did you know that the marketing language most publishers create for their books is rarely written by the...

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An Open Letter to James Patterson on Bravery, Optimism, and the Future of Books

I want to thank you, James Patterson. [This is not a setup.] Specifically, I want to thank you for three things: That you are clearly so passionate about your industry at a time when you could happily...

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Young Adult Book Discovery Start-up Evoke Wins First Publishing Hackathon

Young adult book discovery start-up has won the first publishing hackathon, a software development contest held over 32 hours on May 18 and 19 at the AlleyNYC, a shared office space that attracts many...

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How to Sell Ebooks: 5 Proven Tips

The ability to sell ebooks as an independent author is easier than ever before. In some ways, a cult-like following has developed for self-published ebooks among cost-conscious readers and...

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Five Digital Channel Management Challenges Facing Publishers

Five big challenges face publishers as they leverage readership, customers, and authors, according to Mary Dolan, Director of Sales at Harvard Business Review Press: 1. Balancing direct sales and...

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Joshua Tallent, Founder of eBook Architects, on the Next Phase of Ebook Growth

Joshua Tallent is the founder and Chief eBook Architect for eBook Architects in Austin, Texas, a subsidiary of Firebrand Technologies. Tallent has a long been a strong voice for the role of design and...

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Discovery Start-up Jellybooks Launches Widgets for Publishers, Authors

[Press Release] Jellybooks launches discovery “Book Widgets” for authors, agents and publishers at Digital Publishing Xmas Fair Book discovery start-up announces deals with Faber Factory & Unbound...

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Discoverability, Not Discovery, Is Publishing’s Next Big Challenge

Discovery has been and continues to be a regular buzzword at publishing conferences. Sadly, we saw no breakthroughs in 2013. Instead we saw the acquisition of Goodreads by Amazon and the very sad...

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Wandoo Planet Wants to Help Kids Find New Books Through Personalized...

[Press Release]Evanced Solutions launches beta version of world’s first kid-powered interest genome projectNew software platform empowers children ages 6-14 to discover their keenest interests and find...

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Book Promotion Platform eBookSoda Launches Ebook Recommendation Subscription...

[Press Release]eBookSoda Launches Subscription eBook ServiceeBookSoda launched a free service for readers to enjoy all over the world. Designed to make it easier to find free and cheap eBooks, the...

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Webcast: An Executive’s Guide to Top Ebook Strategies and Best Digital...

Join us Wednesday, March 26, 2014 at 12:00pm ET / 9:00AM PT / 5:00 PM GMT for a free webcast where you will learn about the essentials for monetizing your content and maximizing your ebook revenue in...

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Mike Shatzkin and Peter McCarthy Launch New Book Marketing Services Firm

Related: – Mike Shatzkin programs the Digital Book World conference. Check out dozens of individual conference videos or the entire conference in one bundle. – Read Peter McCarthy’s marketing insights...

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Penguin Random House UK Launches Online Book Recommendation and Retail Platform

Penguin Random House has started to use its scale to influence the online book retail marketplace. The company has launched My Independent Bookshop, a recommendation and retail platform where readers...

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Penguin Partners With We Transfer on Cover Art Discovery Project

[Press Release] Penguin Books collaborates with WeTransfer to showcase covers by leading designers and artists 16 April 2014, London – A new creative partnership between Penguin Books and free...

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Webcast: Three Steps to Discoverability—How to Boost Online Sales

Join us Wednesday, April 23, 2014 at 12:00pm ET / 9:00AM PT / 5:00 PM GMT for a free webcast where you’ll learn concrete tactics for increasing book discoverability and boosting online sales. Ebooks...

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Amazon Brings Goodreads Closer

When Amazon acquired Goodreads last year in what was one of the biggest book publishing start-up exits so far (don’t forget this one), little changed at the largest book-focused social network. Since...

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